Bethenny Frankel said this ‘insane’ bag is ‘giving Birkin’ — and it’s under $90 at Amazon’s Big Spring Sale
It’s time to bag some major deals.
With Amazon’s Big Spring Sale finally here, the mega-retailer is delivering can’t miss-markdowns on countless finds — including the luxe-looking JW Pei bags stars like Bethenny Frankel rave about.
The “RHONY” alum said the brand’s “insane” Lucia Top Handle Bag was “giving Birkin” in an Instagram Story earlier this year — and at under $90 for Prime members right now, it costs far less than its five-figure counterpart.
JW Pei Lucia Top Handle Bag
Frankel’s JW Pei collection doesn’t stop there, though; she’s also highlighted the brand’s Thea Top Handle Bag, also currently 15% off, in an Instagram Reel.
“I’m marrying an Italian and wearing this in the summertime,” she quipped, praising the “richness” of the vegan leather.
JW Pei Thea Top Handle Bag
JW Pei Thea Top Handle Bag
Also among her favorites? JW Pei’s “unbelievable” Orla Weave Handbag, which she says feels “like it’s been deep-tissue-massaged.”
She’s not the only Bravo OG praising the design; Kyle Richards said she loves “everything about” it during an Amazon Live last year.
JW Pei Orla Weave Handbag
JW Pei Orla Weave Handbag
It’s hardly the first time JW Pei’s trended with celebs, as the label’s crescent-shaped Gabbi Bag — currently 15% off — has appeared on the arms of stars like Megan Fox, Gigi Hadid and Emily Ratajkowski (plus plenty of Page Six staffers).
If you’re planning to score a style on sale, just be sure to shop fast before deals sell out. (Plus, be sure to shop our guides to the best of the sale and all the can’t-miss beauty markdowns of offer.)
Shop more JW Pei on sale
Prime Day FAQs, answered
When is Prime Day 2025?
For the first time this year, Prime Day will span 4 days! Sales begin on July 8 at 12:01 a.m. PT and runs through July 11 at 11:59 p.m. PT.
When does Prime Day end?
Calling all chronic procrastinators: Prime Day 2025 ends on July 11 at 11:59 p.m. PT.
Do you have to be a Prime member to shop Prime Day?
Prime Day is Amazon’s member-exclusive sale event. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
What deals are worth shopping during Prime Day?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on brand names like Levi’s and Ray-Bans, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, Prime Day takes place in July each year and although Amazon hasn’t confirmed the dates for Prime Day 2026, it’s safe to assume it will take place in mid-July. Keep an eye out for a potential return of Amazon’s Prime Big Deal Days for pre-Black Friday discounts in October! Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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