Oprah ‘almost never’ wears perfume, but this ‘unique’ fragrance won her over
Just call it a scent-sational present pick.
Oprah released her 2025 “Favorite Things” list on Oprah Daily on Wednesday — and while she spotlighted a bevy of brands, only one perfume made the cut: No Fragrance Fragrance from No Makeup Makeup.
“I almost never wear fragrance — I like the fresh scent of just stepping out of a shower — but this one won me over,” the media mogul wrote, saying it’s “light, clean, and somehow becomes your own.”
No Fragrance Fragrance
The adaptive formula features the brand’s “FlexScent Technology,” allowing it to adapt to your skin’s pH for a scent that’s truly individualized (though top notes always include peony petals, pink pomelo and green muguet).
With present-picking season nearly here, Oprah declared it a “unique gift for the unique person on your list.”
She’s not the only famous fan of No Makeup Makeup; her Montecito neighbor Meghan Markle uses the brand’s Foundation, a creamy, balm-like formula that serves as both base and concealer.
No Makeup Makeup Foundation
The Duchess of Sussex featured it on a ShopMy curation of her beauty favorites, and packed it — along with several other bestsellers from the brand — for a recent trip to NYC.
Fittingly, Oprah featured Markle’s As Ever Signature Fruit Spread Gift Set as one of her “favorites” this year, too.
Shop more of oprah's 'favorite things'
If royal-approved jam isn’t your jam, other prime picks from this year’s list include Lollia’s Snowdrop Bubble Bath and Saie’s Ultimate Brush Collection.
‘Tis the season for star-inspired shopping.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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